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Writing · Business / AGENT SKILL

content-rewrite

zc277584121/marketing-skills
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Rewrite content to match the tone, format, and length of different publishing platforms.
Adapt and rewrite content for different platforms (LinkedIn, X, Reddit, English blog, WeChat). Each platform has its own tone, format, and length requirements.

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The full skill.

Original instructions from the publisher’s SKILL.md

# Content Rewrite

Adapt a piece of source content (article, blog post, announcement, etc.) into platform-specific versions for distribution across social media and content platforms.

## When to Use

Use this skill when the user provides source content and wants it rewritten or adapted for one or more target platforms.

## Confirm Before Writing

Before starting, **always ask the user**:

1. **Perspective / voice** — Should the content use first person ("I", telling a personal story) or third person (stating facts objectively)? This significantly affects tone and credibility on every platform.
2. **Target platforms** — Which platforms to write for? (LinkedIn, X, Reddit, English blog, WeChat, or all)

## Platform References

Each platform has a dedicated style guide under `references/`:

| Platform | Reference | Key Characteristics |
|----------|-----------|-------------------|
| LinkedIn | `references/linkedin.md` | Professional tone, include an image or link, concise |
| X (Twitter) | `references/x.md` | 280-char limit (free users), conversational, punchy |
| Reddit | `references/reddit.md` | Casual and human-like, community-aware, anti-marketing |
| English Blog | `references/blog-en.md` | Slightly professional, structured, SEO-friendly |
| WeChat (公众号) | `references/wechat.md` | Storytelling, emotional hooks, twists and engagement |

## General Guidelines

- **No AI smell** — All platforms require natural, human-sounding writing. Avoid robotic patterns, excessive structure, and formulaic transitions. See the `remove-ai-style` skill for detailed rules.
- **Conversational tone** — Even on professional platforms like LinkedIn, keep the writing approachable. Nobody likes reading corporate speak.
- **Platform-native** — Each version should feel like it was written by someone who actually uses that platform, not cross-posted from a press release.
- **Adapt, don't translate** — Rewriting for a platform means rethinking the content for that audience, not just reformatting the same text.